Privacy policy

Template: have this reviewed before launch.

Last updated: [date]

This policy explains how [Company legal name] ("we", "us") collects and uses personal information when you visit [store domain] or buy from us.

Who we are

[Company legal name], [registered address], [company registration number]. Questions about this policy: [contact email].

What we collect

• Order details: your name, email address, shipping and billing address, [phone number, if collected] and what you buy.
• Payment details: payments are handled by [payment providers]. [State what payment information, if any, you receive or store.]
• Account details: if you create an account, your login email and order history.
• Newsletter: your email address, if you subscribe.
• Device and usage data: [describe the cookies, analytics or similar tools you use, or state that you use none].

How we use it

• To process, ship and support your orders.
• To send emails about your order and its delivery.
• To send our newsletter, only if you subscribed.
• [Any other purposes, for example fraud prevention or analytics.]

Legal basis

[If you sell to the EU or UK: list the legal bases you rely on for each purpose.]

Who we share it with

[List the services that receive personal information to run the store, for example payment providers, shipping carriers, email and hosting providers, and whether data is transferred to other countries and under which safeguards.]

How long we keep it

[Retention periods for each type of data.]

Your rights

[Describe the rights customers have under the laws that apply to you, for example access, correction, deletion or objection, how to exercise them by writing to [contact email], and the authority they can complain to.]

Cookies

[Describe the cookies you use and how visitors can manage them.]

Changes to this policy

[Explain how you will announce changes to this policy.]